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Dyelog is a London based communications consultancy specialising in PR, fashion and the luxury sectors. We are based in the heart of fashionable Brick Lane in London's East-End. This blog was created to share what we're currently falling for and what inspires us most. Don't miss a thing and follow our blog via RSS.



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Dyelog Showroom

Dyelog’s first multi-brand showroom will exhibit the latest collections from some of Asia’s most exciting emerging designers in the fashion industry today. Designers include – Royal College of Art graduate Apu Jan, praised for his bold knitwear designs. Luxury womenswear label CC KUO, renowned for her enticing digital prints and opulent fabric. Loreal Professional Young Designer Award Winner Yifang Wan, notorious for her simplistic and effortlessly elegant aesthetic. Shao Yen, famed for his use of unconventional materials and form. UKFT’s TAP award winner and former Stella McCartney protégé Jamie Wei Huang, and lastly Taiwanese native, Ming, specializes in abstract based womenswear. The multi-brand showroom during London Fashion Week, this season will be showcasing the very best of young Asian designers today and will be taking place this year at the chic Covent Garden Hotel in Central London 17th September 10:00 – 18:00.

For more information visit the British Fashion Council website or email info@dyelog.co.uk.

Designer of the day

Designer of the day is where we look at up and coming designers who have excelled in their field and are one’s to watch in the future. So without further ado, the first designer of the day goes to *drumroll* Yong Kyun Shin. Yong is an emerging designer who graduated at Central Saint Martin’s College of Art and Design in 2012. He was the winner of the 14th Doota Venture Designer Conference 2012 Special, Korea March 2013 (This is equivalent to Project Runway). Yong Kyun Shin is designer of the day here at Dyelog, due to his abstract styles and complex choices. His previous collections have conveyed his uniqueness and individuality in the industry and here at Dyelog we are excited to see what he brings to London Fashion Week this September.

Yong Kyun Shin is presenting his A/W 13 collection at the Fashion Scout Catwalk Space on Sunday 15th September at 13.30 – To RSVP tickets to this show please email show@dyelog.co.uk

As Fashion Scouts have officially announced the line-up, it draws attention to the long awaited event finally drawing upon us! From the likes of Yifang Wan to Ji Cheng there is an array of talented designers showcasing their collections this fall. I would say the designer I am most looking forward to see is Yong Kyun Shin- With his avant-garde designs and abstract trademark; the audience should be excited to have the chance to experience the world of Yong on Sunday 15th September. Yong Kyun Shin graduated from Central Saint Martins College of Art and Design in 2012 and has exhibited his work at Palazzo Morando at Milan Fashion Week and has showcased his graduate collection at LFW last year, returning for a second year defines his evident growth in the industry.

To find out more information email: info@dyelog.co.uk

                                  LONDON FASHION WEEK SS14

All catwalk shows will take place at Fashion Scout Catwalk Space, Freemasons’ Hall, 60 Great Queen Street, WC2B 5AZ.

                                              YIFANG WAN
                        Catwalk show, Friday 13th September 12.30
                            Ticket requests to press@yf-wan.com

                                                 APU JAN
                       Catwalk show, Friday 13th September 17.30
                          Ticket requests to apujan@dyelog.co.uk

                                         YONG KYUN SHIN
                       Catwalk show, Sunday 15th September 13.30
                           Ticket requests to yong@dyelog.co.uk

                                               JI CHENG
                       Catwalk show, Monday 16th September 16.00
                      Ticket requests to jicheng.sheme@dyelog.co.uk

Dyelog Sales Showroom -
Dyelog hosts the sales showroom and showcases the latest collections from the best of Asian designers including CC Kuo, Apujan, Yifang Wan, Shao Yen, Ming and Jamie Wei Huang.

                                 Tuesday 17th September 10.00 - 18.00
                      Covent Garden Hotel, 10 Monmouth Street, WC2H 9HB
                         Appointment only, please email info@dyelog.co.uk

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